Success stories

Lakeshore Learning required a redesign of their e-commerce platform to enhance the shopping experience for teachers and educators. The goal was to simplify navigation, improve product discovery, and streamline the checkout process.

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Challenge:

• Users faced difficulties managing their shopping carts and applying discounts.

• The website lacked clear calls to action and product recommendations.

• Limited mobile responsiveness hindered user engagement on smaller devices.

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Solution:

• Designed a more intuitive cart system, allowing users to manage items and apply discounts easily.

• Introduced a "You Might Also Like" feature to enhance product discovery.

• Improved mobile responsiveness with optimized layouts and navigation.

The ABA needed to migrate its content-heavy website to Adobe CQ5 while improving information architecture. The focus was on organizing content effectively and creating workflows that met user needs

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Challenge:

• Overwhelming content made navigation confusing for users.

• Existing workflows did not align with user mental models.

• Limited governance caused inconsistencies in design and content display.

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Solution:

• Conducted user interviews to identify pain points and gather insights.

• Redesigned information architecture to improve navigation.

• Created wireframes and prototypes for streamlined workflows.

The ABA needed to migrate its content-heavy website to Adobe CQ5 while improving information architecture. The focus was on organizing content effectively and creating workflows that met user needs

​

Challenge:

• Overwhelming content made navigation confusing for users.

• Existing workflows did not align with user mental models.

• Limited governance caused inconsistencies in design and content display.

​

Solution:

• Conducted user interviews to identify pain points and gather insights.

• Redesigned information architecture to improve navigation.

• Created wireframes and prototypes for streamlined workflows.